Wednesday, July 6, 2011

Ashley-and-Mary Kate’s Latest Fashion Project For StyleMint

Ashley and Mary Kate Olsen have-made fashion one of their main focuses. They got an early start in the style when they sold their first line of clothes and accessories for young girls-exclusively at Wal-mart, a project didn’t last long due to fashion industry ethics. Since then they have created and sold several select fashion lines including Elizabeth & James and-Olsenboye(exclusively at JCPenney).

Their latest project is designing for StyleMint, an online retailer that specializes in trendy tees for women. The website(which officially launched July 1st), allows-customers to create a free style profile which will give them recommendations and fresh styling options each month. There is absolutely no obligation to purchase anything plus the tees start at the-reasonable price of $29.99.

Their new fashion project couldn’t have come at a better time-because back-to-school is just around the corner! A tee shirt may be just a tee shirt to some people, but with so many different styles and choices to choose from, I think that the personalized-recommendations are a genius idea. The tees in this line range from cozy casual to classic preppy to dressier styles. Are you a fan of Ashley and Mary Kate? What do yo think-of their latest project for Style Mint?

News source Just Jared Jr.